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distraction-related traffic crashes across the United States. For the same year in Arkansas, there were 79 pedestrian fatalities and 10 bicyclist fatalities, resulting in a total of 89 non-motorist fatalities.

Distracted driving takes the driver’s attention away from the road and surroundings, instead focusing on the distraction. This is deadly for all road users, but especially pedestrians and bicyclists who are vulnerable to injuries and fatalities when distracted drivers aren’t aware of their presence.

The AHSO and NHTSA urge drivers to put their phones away when behind the wheel.

Drivers are encouraged to follow these suggestions to ensure a safe driving experience: If you are expecting a text message or need to send one, pull over and park your vehicle in a safe location.

Only after you are off the roadway and stopped is it safe to text.

Ask your passenger to be a “designated texter.” Allow the passenger access to your phone for responding to calls or messages.

Do not engage in social media scrolling or messaging while driving.

Cell phone use is habit-forming. Struggling to not text and drive? Activate your phone’s “Do Not Disturb” feature, or put your phone in the trunk, glove box, or back seat of your vehicle until you arrive at your destination.

Texting while driving is dangerous and illegal. If you see someone texting while driving, speak up. If friends text while driving, tell them to stop. Listen to your passengers: If they catch you texting while driving and tell you to put your phone away, put it down. Help break the dangerous habit of distracted driving. Remember: U Drive. U Text. U Pay.

For more information, visit https://www.nhtsa.gov/ campaign/ distracted-driving or call the Arkansas Highway Safety Office at (501) 6188136. Also learn more about Arkansas’ ongoing Toward Zero Deaths campaign to eliminate preventable traffic fatalities, visit www.TZD Arkansas.org.

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